Retail Case Studies
Case Study: OzNet Systems and Water Wheel Car Wash
Where: Santa Clarita Valley, California
Details: Mobiqa's US partner; OzNet Systems is working together with innovative Water Wheel Car Wash to provide mobile couponing for their customers.
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Case Study: PAKOM-SHOP, Serbia
Where & When: PAKOM-SHOP, Serbia. December 2007 - January 2008.
Details: PAKOM-SHOP, leading Serbian IT retailer has organised the Big Christmas Sale Promotion based on the delivery of a unique barcoded mobi-coupon™. PSC d.o.o, a Mobiqa authorised partner and regional distributor provided the region's first mobile couponing campaign.
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Case Study: Beer Promo At Arsenal's Emirates Stadium
Where & When: The Arsenal Emirates Stadium, London, UK. Starting
October 2006 to May 2007.
Details: O2 is working with Mobiqa to deliver the first ever promotion of its kind at Arsenal’s home ground: Emirates Stadium. Fans of Arsenal who
subscribe to O2 will be offered free pints of beer at the 13 bars on the lower concourse of the stadium. The free pints of beer are being offered throughout Arsenal home Premiership games this season by their principle sponsor, O2.
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Case Study: Grinspoon Concert
Where: Metro Theatre, Sydney, Australia
Details: Fans going to the Grinspoon Concert in Sydney had a chance to use the first ever, triple redemption mobi-ticket™. Mobile phones became ‘Entertainment Passports’ where mobi-tickets™ were used to gain entry into the concert, were used as coupons at HMV stores and for drinks promotions at the concert venue bar.
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Case Study: Pepe Jeans Promotion
Where & When: Lisbon, Portugal. June 2006.
Details: Using mobi-coupons™, Place2Business (P2B) delivered the first ever retail mobi-coupon™ event in Portugal. Customers at Pepe Jeans stores who spent over €50 received a mobi-coupon™ to their mobile phone that gave them a 10% discount on a subsequent purchase.
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Case Study: Get Rich In Richmond
Where & When: Richmond Shopping Centre, Londonderry, Northern Ireland.
June 2006
Details: Designed to increase footfall at the Richmond Shopping Centre, Mobiqa delivered a unique promotion under the banner, ’Get Rich at Richmond'.
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Case Study: Snow & Rock Promotion
Where & When: Daily Mail Ski Show, London, UK. October 2005
Details: Mobiqa and O2 delivered a mobi-voucher™ campaign for Snow & Rock at the Daily Mail Ski Show 2005.
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Case Study: The Italian Job
Where & When: At seven O2 stores across the UK. 2003
Details: In order to drive footfall to O2 retail stores across the UK, O2 customers were offered a chance to win ticket to the preview of The Italian Job.
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